I have known Alex for many years, and I’ve watched first-hand the courage, drive and kindness that sit at the heart of Challenging MND. What began as Alex’s personal mission in 2018 has grown into a charity that changes lives every single day. Supporting him and the incredible work of Challenging MND has been a privilege. Alex’s determination to push boundaries, even in the face of immense challenge, inspires everyone around him. It is impossible not to be moved by what this charity achieves, and I am proud to stand behind it.
Proud sponsors of Challenging MND
We’re excited to announce our partnership with Challenging MND, supporting their incredible work across our offices in East Anglia and Stratford.
Challenging MND is an incredible charity dedicated to improving the quality of life for people and families affected by Motor Neurone Disease (MND). Their mission is to help individuals by providing financial and emotional support, as well as creating memories through tailored experiences which have included virtual reality adventures and swimming with dolphins.
Most people live less than 21 months following an MND diagnosis. It is a devastating condition that takes away things many of us take for granted: the freedom to move, speak and live independently. Everyday actions, such as making a cup of tea, going for a run of hugging loved ones, can become impossible far too soon.
That is why the work of Challenging MND is so important and why we are proud to support their mission.
The story behind Challenging MND
Challenging MND was founded by Alex Gibson in 2018 following his diagnosis of MND, with the aim of supporting the MND community and the ambition of becoming a nationally recognised, personal and caring organisation.
Alongside his work at Challenging MND, Alex works in capital management at AIG, specialising in risk and regulatory capital models across EMEA. Alex is also a former Great Britain decathlete, high-level rugby player and top ten indoor rower. One of his more remarkable achievements included swimming the entire length of Lake Windermere in 2025, continuing to push his physical limits despite living with MND.
Making every pound count
Since 2018, Challenging MND have raised over £2.5 million to raise awareness of MND and support those affected by the disease. An impressive 86p of every pound raised goes directly to supporting those affected by MND. This is a significantly higher percentage than those delivered by many national charities.
Why we are proud to champion their work
Shaun Roberts, Audit Director in Colchester, has been a proud supporter of Challenging MND since it was founded in 2018 by his friend Alex. Supporting Shaun, Alex, and Challenging MND reflects our commitment to listening to what is important to our communities and helping them achieve more.
It is a privilege to support a charity driven by such purpose, compassion and resilience.
How you can help
If you would like to get involved, there are three simple ways to show your support:
- Learn more about their work
- Follow them on social media to stay up to date: you’ll find them on LinkedIn, Instagram, and Facebook.
We are looking forward to supporting Challenging MND at their upcoming fundraisers, including:
5th-11th April – Virtual Marathon des Sables
Andy Long is running 268km across the Moroccan Desert – one of the toughest races on Earth.
10th April – Marathon De Circuit
To support Andy’s journey, Alex will be leading a 24 hour circuit challenge, which will feature Shaun Roberts.
9th July – Charity Corporate Padel Tournament
Taking place at Battersea Power Station, the tournament will see 16 teams competing in an evening of sport and networking.