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Affinia Achieves No. 2 Ranking for Deal Volume in Experian's Q1 East of England M&A Review

5 June 2025

We are proud to announce our strong performance in Experian’s latest M&A review for the East of England, where Affinia secured the second-highest ranking for deal volume in Q1 2025. This achievement highlights our expertise and consistent activity in facilitating successful acquisitions, mergers, and sales across the region.

Experian’s M&A review is a highly respected benchmark within the industry, providing a comprehensive analysis of deal activity across various sectors and regions. Affinia’s prominent position reflects the dedication of our M&A team, our strategic insights, and our commitment to delivering exceptional results for clients navigating complex transactions.  

Adam Croft, Head of M&A at Affinia, said:  

“Securing the number two position in Experian’s East of England M&A Review solidifies Affinia’s standing as a formidable player in the regional deal market. This achievement is a direct result of our team’s proactive approach and deep market insights, as well as the trust our clients place in us to guide them through pivotal moments for their businesses. We look forward to building on this momentum and continuing to be seen as one of the most active M&A advisors across the East and South-East.”   

Affinia’s M&A team offers a full spectrum of services, including acting as a lead advisor on exits and disposals, buy-side acquisition support and due diligence, valuations, financial modelling, and debt & private equity fundraises, guiding clients through every stage of the deal lifecycle. Our firm’s expertise in this specialist area is demonstrated through a diverse portfolio of successful transactions, acting for clients across a wide range of sectors and end markets. Here are just a few examples of how we help businesses achieve their M&A goals:   

Corporate Finance team | Affinia

Vickers Laboratories – disposal of business

Affinia assists Environtec with Private Equity Sale

Corporate Finance team | Affinia

Advising Bond Radar on sale to 9fin

We remain committed to building on this strong momentum throughout 2025, supporting businesses across the East of England in their M&A ambitions. 

If you would like to discuss your business’ strategic plans relative to acquisition or sale, please contact Adam Croft or Stuart Sheldrick on 020 8221 8282.